How Click Fraud Could Swallow the Internet
"Pay-per-click advertising is big, big, big business. So are bogus hits on Internet ads. It's search giants against scam artists in an arms race that could crash the entire online economy."
Wired
Google: Search, News, Maps, Tools, Updates, and All Things Google
"Pay-per-click advertising is big, big, big business. So are bogus hits on Internet ads. It's search giants against scam artists in an arms race that could crash the entire online economy."
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